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Branding

Pause: Self-care for the Senses

Take a moment to pause... experience a new way to self-care

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What is pause?

Pause is a self-care package for mental and physical wellness, committed to helping people prioritize self-care and live in the moment. Sensory design has been strategically utilized throughout the packaging and branding of Pause to help engage all five senses. By targeting all five senses in your daily self-care routine, you can create a comprehensive experience that addresses multiple aspects of well-being, from physical comfort to mental clarity. The branding for pause utilizes symbols through familiar icons and colours. The 5 body parts utilized throughout the branding represent each of the 5 senses, with specific colours associated with each. The three dots in the pause brand, also known as the ellipsis, are used to symbolize pausing. So when you see the three dots remember to pause, take a deep breath, prioritize yourself now, and live in the moment.

What is pause?

Pause is a self-care package for mental and physical wellness, committed to helping people prioritize self-care and live in the moment. Sensory design has been strategically utilized throughout the packaging and branding of Pause to help engage all five senses. By targeting all five senses in your daily self-care routine, you can create a comprehensive experience that addresses multiple aspects of well-being, from physical comfort to mental clarity. The branding for pause utilizes symbols through familiar icons and colours. The 5 body parts utilized throughout the branding represent each of the 5 senses, with specific colours associated with each. The three dots in the pause brand, also known as the ellipsis, are used to symbolize pausing. So when you see the three dots remember to pause, take a deep breath, prioritize yourself now, and live in the moment.

What is pause?

Pause is a self-care package for mental and physical wellness, committed to helping people prioritize self-care and live in the moment. Sensory design has been strategically utilized throughout the packaging and branding of Pause to help engage all five senses. By targeting all five senses in your daily self-care routine, you can create a comprehensive experience that addresses multiple aspects of well-being, from physical comfort to mental clarity. The branding for pause utilizes symbols through familiar icons and colours. The 5 body parts utilized throughout the branding represent each of the 5 senses, with specific colours associated with each. The three dots in the pause brand, also known as the ellipsis, are used to symbolize pausing. So when you see the three dots remember to pause, take a deep breath, prioritize yourself now, and live in the moment.

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Pause Self-Care Package

There are five categories within the Pause box and book: Visual Mindfulness (Sight), Aromatherapy (Smell), Musical Serenity (Sound), Food Therapy (Taste), and Fidget. Feel. Relax. (Touch) Each category is associated with a specific sense. Icons are used throughout the brand as a design strategy to make the Pause brand more universally recognizable. The brand colours for Pause were chosen from the colours of real-world elements that each sense may interact with most. The colours were then muted to a softer tone to help prioritize relaxation and a sense of calm through the visual sense. Prioritizing colour can help individuals connect with their emotions and physical sensations consciously and intentionally, promoting a sense of wellness and relaxation for both the mind and body. The products within the self-care package are intended to provide the user with a relaxing experience, engaging both their mind and body.

Pause Self-Care Package

There are five categories within the Pause box and book: Visual Mindfulness (Sight), Aromatherapy (Smell), Musical Serenity (Sound), Food Therapy (Taste), and Fidget. Feel. Relax. (Touch) Each category is associated with a specific sense. Icons are used throughout the brand as a design strategy to make the Pause brand more universally recognizable. The brand colours for Pause were chosen from the colours of real-world elements that each sense may interact with most. The colours were then muted to a softer tone to help prioritize relaxation and a sense of calm through the visual sense. Prioritizing colour can help individuals connect with their emotions and physical sensations consciously and intentionally, promoting a sense of wellness and relaxation for both the mind and body. The products within the self-care package are intended to provide the user with a relaxing experience, engaging both their mind and body.

Pause Self-Care Package

There are five categories within the Pause box and book: Visual Mindfulness (Sight), Aromatherapy (Smell), Musical Serenity (Sound), Food Therapy (Taste), and Fidget. Feel. Relax. (Touch) Each category is associated with a specific sense. Icons are used throughout the brand as a design strategy to make the Pause brand more universally recognizable. The brand colours for Pause were chosen from the colours of real-world elements that each sense may interact with most. The colours were then muted to a softer tone to help prioritize relaxation and a sense of calm through the visual sense. Prioritizing colour can help individuals connect with their emotions and physical sensations consciously and intentionally, promoting a sense of wellness and relaxation for both the mind and body. The products within the self-care package are intended to provide the user with a relaxing experience, engaging both their mind and body.

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No items found.

Pause Wellness Book

Along with the Pause self-care package, there is an activity book helping the consumer better understand sensory wellness. The book works alongside the package with each section of the book relating to the categories exhibited within the self-care package.

Pause Wellness Book

Along with the Pause self-care package, there is an activity book helping the consumer better understand sensory wellness. The book works alongside the package with each section of the book relating to the categories exhibited within the self-care package.

Pause Wellness Book

Along with the Pause self-care package, there is an activity book helping the consumer better understand sensory wellness. The book works alongside the package with each section of the book relating to the categories exhibited within the self-care package.

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